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April 12, 2002
A picture is worth a thousand words.
The men's magazines that continue to storm the
newsstand — Maxim, Stuff and FHM
(and Loaded, Ralph)— are unapologetically
formatted for people who do not read.
Publications that exalt the visual have always done well.
But the vast middles of many magazines — the feature wells,
where the reading matter used to be found — have
morphed into annotated photo magazines.
In this world, everything can be objectified and rendered
desirable. A $2,200 faucet gets the kind of lavish lighting
and styling treatment that used to be reserved for skinny
17-year-old models.
--deep captioning in postliterate publishing,[NYT]
Update. (2002 July 30)
Posted by dc at April 12, 2002 08:20 PM
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